Christmas campaign x Theo Rose

The joy of Christmas is in the prep.

Decorating the tree, baking cookies, wrapping gifts – these little rituals are where the true spirit shines. But in today’s rush and under social media pressure, even finding the perfect gift can feel stressful.

That’s why we brought back the magic of Christmas prep. With Theo Rose, Notino turned gift-hunting into a playful, feel-good game. Using the app’s tools, choosing the right present is quick and fun—leaving more time for what really matters: baking with mom, decorating, and enjoying cocoa with friends.