TOP NEWS

PENNY’s Liga Punctelor Returns
Launching the fourth edition of Liga Punctelor PENNY, we turned everyday shopping into tangible support for the next generation of Romanian footballers.

Energy for Anything
Introducing PPC’s first local brand campaign following the Enel acquisition and rebranding, positioning energy as the freedom to live life on your own terms.

A Smarter Take on Value
Refreshing McDonald’s Value platform with “Creier!”, a humorous, Gen Z-inspired take on smart choices that help make both your budget and your day easier.

Every Form of Love
Marking 20 years in Romania, PENNY launches “Forms of Love,” a platform celebrating the simple, everyday gestures through which people show they care.

30 Years of Lovin’ It
Celebrating McDonald’s 30 years in Romania by putting fans’ memories, voices and personal reasons for loving “Mec” at the heart of the anniversary campaign.

Water and Energy for City Life
Veolia Romania’s first image campaign brings the invisible infrastructure behind water and energy into focus, marking 25 years of supporting smarter, more sustainable cities.